To advance the adoption and use of Internet services, enhance customer experience,
and increase revenues for our members.
Join the BMMA to access a collaborative network of industry peers and valuable resources that can boost your company's performance. The BMMA provides a platform for members to share best practices, learn about emerging trends, and refine marketing and sales strategies to drive profitability and gain industry recognition.
The BMMA offers a forum for members to learn about industry trends, best practices, and emerging technologies. Members share their experiences, discuss challenges, and collaborate on solutions.
BMMA hosts regular events and workshops, such as the BMMA 2025 Spring Meeting, where members can connect with industry peers, build relationships, and learn from each other.
The BMMA provides members with access to research, benchmarking data, and other resources that can help them improve their marketing and sales efforts. While the sources don't explicitly state this, one testimonial mentions leveraging knowledge from the group into new product launches.
The BMMA recognizes and awards members for their achievements in marketing and sales through programs such as the "Best in Class Marketing & Sales awards". This can enhance a company's reputation and credibility within the industry.
The Broadband Multimedia Marketing Association (BMMA) connects telco broadband providers and vendors to share industry insights and foster collaboration. Established in 2003, we help members enhance visibility and profitability. Membership is open to anyone in the broadband sector.
We’re looking for telco broadband professionals to join our committees. Help shape the industry and get recognized for your contributions.
Goal: Identify and execute semi-annual consumer benchmarking reports.
Chair: Brian Ragsdale, Kinetic by Windstream
Members: James Backus (altafiber), Jared Lindman (MTA), Warren Trochimchuk (Tbaytel), Stan Romero (BMMA Staff)
Goal: Identify and execute semi-annual SMB benchmarking reports
Chair: Currently Vacant
Members: Craig Hern (HTC), Brian Gardner (TDS), Jared Lindman (MTA), Kayla Lopez (Tbaytel), Stan Romero (BMMA Staff)
Executive Director Responsibilities:
Goal: Recognize up to 4 individuals or teams demonstrating innovation or excellence in broadband marketing.
Chair: Lauren Roux, BMMA
Members: BMMA Board of Directors
Executive Director Responsibilities:
Goal: Identify and drive the execution of activities and actions to assist BMMA members in the development and growth of the IoT market.
Chair: Mick Chambers, Windstream
Members: Chris Benzinger (Cincinnati Bell), Brandon Laufenberg (TDS), Roger Lewis (GVTC), Brian Murray (F-Secure), Patrick Moreno (Zyxel), Kody Nash (MTA), Noah Ney (Scout Alarm), Derrick Nichols (Windstream), Conor Steadman (F-Secure), Stan Romero (BMMA Staff)
Executive Director Responsibilities:
Goal: Improve the marketing of the association to potential, new member companies and individuals within existing member companies.
Chair: Dawn Intili, DIRECTV
Members: Tarik Sedky (Agency Pure), Kerry Youngren (MTA), Ellis Hill (BMMA Staff), Margaret Raines (BMMA Staff), Lauren Roux (BMMA Staff)
Executive Director Responsibilities:
Goal: Increase awareness of the BMMA as an effective tool for broadband service providers and vendors, and increase membership.
Chair: Naylor Gray, Calix
Members: Michael Cooper (Zyxel), Liz Heimbrock (altafiber), Jarret Hesseling (TDS), Allan Pieroni (Kinetic), Conor Steadman (F-Secure), Stan Romero (BMMA Staff)
Executive Director Responsibilities:
Research Types:
Goal: Drive and oversee market research delivered to the membership as an additional benefit.
Chair: Currently Vacant
Members: Bob Donkis (Frontier), Misti Griffin (GVTC), Kris Voelker (Harrisonville Tel), Takemi Nakasone (Hawaiian Tel), Warren Trochimchuk (Tbaytel), Stan Romero (BMMA Staff), Lauren Roux (BMMA Staff), Margaret Raines (BMMA Staff)
Tbaytel - "Fibre Conversion Program"
Calix - "Calix Engagement Cloud and Subscriber Experience Marketing"
F-Secure & TDS - "F-Secure Total/TDS Internet Security"
DIRECTV - "Launch of DIRECTV Stream Bulk product for Multi Dwelling Unit Markets Exclusively Through Dealer/Alternate Channel"
Calix - "Calix Service Cloud"
MTA - "MTA Boost"
Calix - Calix Marketing Cloud Plus: Purpose-Built for Broadband
MTA - "Rep Revenue Retention"
Calix - "Calix Support Cloud"
MTA - "2021 Upgrade Marketing Campaign"
Calix - "Calix Market Activation Program"
Scout Alarm & Kinetic by Windstream - "Kinetic Secure Home"
Bell Canada - “Creating a new, innovative way for customers to buy”
Calix - "Subscriber Quality of Experience (QoE) Score"
MTA - "Retail Rotate"